Levi's say "There are absolutely no guidelines for this project, other than that your work should try and capture the essence of what it means to "Live Unbuttoned" - living un-restrained and celebrating self-expression and creative freedom. This may involve freedom, creative expression, full-frontal nudity or however else you interpret the project."
Basically, this is an offer to have your work displayed in the capital on a huge scale, no strings attached.
Take part here.









